African Due Diligence

Africa Due Diligence had built the gold standard platform for African business intelligence — AI-powered due diligence across 54 countries, trusted by investors, corporations, and financial institutions. But their digital presence was not keeping pace with their ambition. Their news and insights section was failing to consistently inform their audience on the political developments, business trends, and investment shifts reshaping the continent. Without a regular content engine, website engagement was stagnant and thought leadership potential was being left on the table.

RPC is embedded as ADD's official content arm, their strategic communications partner for an ongoing engagement. Our mandate is to research, write, and deliver original articles covering African political affairs, business intelligence, and investment trends, published directly to the ADD website and distributed across LinkedIn and social platforms. Every piece is built to do three things simultaneously, educate ADD's investor and institutional audience, reinforce ADD's positioning as the definitive voice on African business intelligence, and drive consistent website traffic.

Original, research-backed articles publishing consistently across African political and business affairs. 54-country coverage spanning ADD's full continental mandate. Website engagement live and growing as a credible intelligence hub. LinkedIn thought leadership reaching investor and institutional audiences week on week. Political intelligence mandate now in development — RPC becoming the analytical backbone of ADD's business intelligence reports across the continent.